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AI Product Metrics

Understanding user retention, engagement, and success metrics for AI-powered products

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AI Product Metrics Fundamentals

Why AI Products Need Different Metrics#

  1. Interaction Complexity

    • Multi-turn conversations vs. single actions
    • Quality assessment challenges
    • User dependency and habit formation
    • Value realization over time
  2. Engagement Patterns

    • Conversational depth and frequency
    • Task completion rates
    • User learning curves
    • Feature discovery and adoption
  3. Value Measurement

    • Problem-solving effectiveness
    • Time savings and productivity gains
    • Knowledge acquisition and skill development
    • Creative and analytical assistance

Traditional vs. AI Metrics#

Traditional Software Metrics:#

  • Daily Active Users (DAU)
  • Monthly Active Users (MAU)
  • Session Duration
  • Feature Adoption Rate
  • Conversion Rate

AI-Specific Metrics:#

  • Conversation Quality Score
  • Task Completion Rate
  • User Satisfaction Index
  • Retention by Usage Pattern
  • AI Dependency Ratio
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